{"id":1467,"date":"2019-11-04T11:18:52","date_gmt":"2019-11-04T10:18:52","guid":{"rendered":"https:\/\/www.mondial-marketing.com\/services\/digital-public-relations\/"},"modified":"2019-11-04T11:18:54","modified_gmt":"2019-11-04T10:18:54","slug":"digital-public-relations","status":"publish","type":"page","link":"https:\/\/mondial-marketing.com\/en\/services\/digital-public-relations\/","title":{"rendered":"Digital Public Relations"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"1467\" class=\"elementor elementor-1467 elementor-428\" data-elementor-settings=\"[]\">\n\t\t\t\t\t\t<div class=\"elementor-inner\">\n\t\t\t\t\t\t\t<div class=\"elementor-section-wrap\">\n\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-9f0c473 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"9f0c473\" data-element_type=\"section\" 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elementor-animated-content\" href=\"https:\/\/mondial-marketing.com\/wp-content\/uploads\/2019\/10\/servizi-mondial-dpr-digital-public-relations-pubblicita-online-advertising-solution.png\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"all-790fffd\" data-elementor-lightbox-title=\"servizi-mondial-dpr-digital-public-relations-pubblicita-online-advertising-solution\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/mondial-marketing.com\/wp-content\/uploads\/2019\/10\/servizi-mondial-dpr-digital-public-relations-pubblicita-online-advertising-solution-150x150.png\" data-width=\"150\" data-height=\"150\" alt=\"\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-fd36697 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"fd36697\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ef9b121\" data-id=\"ef9b121\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4697d6a elementor-widget elementor-widget-heading\" data-id=\"4697d6a\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">DIGITAL PUBLIC RELATIONS: PR-WORK ON THE INTERNET\n<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-20d59d1 elementor-widget elementor-widget-text-editor\" data-id=\"20d59d1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t\t<p>Digital Public Relations are the 2.0 developments in PR. What does it mean to deal with the digital public relations of a company?<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6c08c61 elementor-position-left elementor-view-default elementor-vertical-align-top elementor-widget elementor-widget-icon-box\" data-id=\"6c08c61\" data-element_type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span class=\"elementor-icon elementor-animation-\" >\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-quote-left\"><\/i>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t<span >The purpose of Online Public Relations (DPR) is to ensure that the web speaks of the company (or product) that is represented.<\/span>\n\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-18af8aa elementor-widget elementor-widget-text-editor\" data-id=\"18af8aa\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t\t<p>In practice, we mainly work with Social Media ,which have now replaced the usual advertising.<\/p>\n<p>Advertise and manage events, write press releases, respond to user comments, and try to maintain the company\u2019s reputation.<\/p>\n<p>This is the <span style=\"color: #ef7b00;\">PR<\/span> sector that has evolved and adapted to the new rules of the web. The work with online public relations is not quite the same as the \u201canalogue\u201d way, especially since it is about managing a much larger audience. This is a double-edged sword: the social media user has the opportunity to write anything and express his thoughts freely, so be careful and get help from experts in the field.<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-38cb349 elementor-widget elementor-widget-heading\" data-id=\"38cb349\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">DIPLOMACY, COMPETENCE AND WEB MARKETING STRATEGIES ARE THE SPECIALTIES OF DIGITAL PR<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-31723e2 elementor-widget elementor-widget-text-editor\" data-id=\"31723e2\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t\t<p>Over the years, we at <span style=\"color: #ef7b00;\">Mondial Marketing<\/span> have searched and found the right formula for managing social media users.<\/p>\n<p>The management of digital public relations means:<\/p>\n<ul>\n<li><span style=\"color: #ef7b00;\">Supporting the reputation of the client<\/span><\/li>\n<li><span style=\"color: #ef7b00;\">Organizing events<\/span><\/li>\n<li><span style=\"color: #ef7b00;\">Supporting customers in finding their own identity on the web<\/span><\/li>\n<li><span style=\"color: #ef7b00;\">Maintaining and improving online reputation<\/span><\/li>\n<li><span style=\"color: #ef7b00;\">Responding in the right tone to an unpleasant comment.<\/span><\/li>\n<li><span style=\"color: #ef7b00;\">Managing events<\/span><\/li>\n<li><span style=\"color: #ef7b00;\">Creating word-of-mouth advertising<\/span><\/li>\n<\/ul>\n<p>The role of PR has changed dramatically, it\u2019s not just about maintaining relationships with the media and creating press releases, as it was until a decade ago. Digital PR retains its old role and complements it with marketing, social media and research content.Today we have the opportunity to spread a message quickly and address a specific target group:<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b4e9817 elementor-position-left elementor-view-default elementor-vertical-align-top elementor-widget elementor-widget-icon-box\" data-id=\"b4e9817\" data-element_type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span class=\"elementor-icon elementor-animation-\" >\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-quote-left\"><\/i>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t<span >Digital PR can use social media, blogs and reviews, share them with web users and create a dialogue, a real connection.<\/span>\n\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-54170b2 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"54170b2\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-812b5c6\" data-id=\"812b5c6\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-55330d0 elementor-widget elementor-widget-heading\" data-id=\"55330d0\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Related Services<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4210d32 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4210d32\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-946f8e8 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"946f8e8\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-8234e59\" data-id=\"8234e59\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ae546d7 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"ae546d7\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a href=\"\/Mondial-Marketing?page_id=419\" class=\"elementor-button-link elementor-button elementor-size-sm\" role=\"button\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">SOCIAL MEDIA MARKETING<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-c908f1c\" data-id=\"c908f1c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1f089af elementor-align-center elementor-widget elementor-widget-button\" data-id=\"1f089af\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a href=\"\/Mondial-Marketing?page_id=131\" class=\"elementor-button-link elementor-button elementor-size-sm\" role=\"button\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">INFOGRAPHICS<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-a189c6e\" data-id=\"a189c6e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-02b4957 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"02b4957\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a href=\"\/Mondial-Marketing?page_id=437\" class=\"elementor-button-link elementor-button elementor-size-sm\" role=\"button\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">VIDEO MARKETING<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>DIGITAL PUBLIC RELATIONS: PR-WORK ON THE INTERNET Digital Public Relations are the 2.0 developments in PR. What does it mean to deal with the digital public relations of a company? The purpose of Online Public Relations (DPR) is to ensure that the web speaks of the company (or product) that is represented. In practice, we &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"https:\/\/mondial-marketing.com\/en\/services\/digital-public-relations\/\"> <span class=\"screen-reader-text\">Digital Public Relations<\/span> Read More &raquo;<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"parent":1434,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v16.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Digital Public Relations - Mondial Marketing<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mondial-marketing.com\/en\/services\/digital-public-relations\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Digital Public Relations - Mondial Marketing\" \/>\n<meta property=\"og:description\" content=\"DIGITAL PUBLIC RELATIONS: PR-WORK ON THE INTERNET Digital Public Relations are the 2.0 developments in PR. What does it mean to deal with the digital public relations of a company? The purpose of Online Public Relations (DPR) is to ensure that the web speaks of the company (or product) that is represented. 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What does it mean to deal with the digital public relations of a company? The purpose of Online Public Relations (DPR) is to ensure that the web speaks of the company (or product) that is represented. 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