{"id":1437,"date":"2019-11-04T10:46:39","date_gmt":"2019-11-04T09:46:39","guid":{"rendered":"https:\/\/www.mondial-marketing.com\/services\/usability-testing\/"},"modified":"2019-11-05T11:35:47","modified_gmt":"2019-11-05T10:35:47","slug":"usability-testing","status":"publish","type":"page","link":"https:\/\/mondial-marketing.com\/en\/services\/usability-testing\/","title":{"rendered":"Usability Testing"},"content":{"rendered":"\t\t
Startseite<\/a><\/span><\/p>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t Usability testing<\/span> can cover several areas, such as testing the navigability of the website, but also testing the effectiveness of a service or product offered. An excellent CMR system includes a number of facilities, both front and back office, with the aim of analyzing and measuring the data of the results achieved by the customer relationship<\/span>.<\/p>\n We have various tools at our disposal for carrying out such a research: In recent years, it has been advantageous to offer questionnaires for appreciation<\/span> that are addressed to customers and loyal users. You can send the questionnaire by e-mail or via a call center. Don\u2019t worry, customers who know you well and use your products or services will be happy to spend 5 or 10 minutes of their time with a company or product they know well, so we give the customers space because nobody knows our shortcomings better than they do<\/span>.<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\tUSABILITY TESTING: WE ASK OUR CUSTOMERS FOR THEIR OPINION, THEY KNOW US WELL.<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
Mondial Marketing<\/span> mainly uses CMR<\/span> (Customer Relationship Management); CMR therefore concerns the management of customer relationships.<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\tWith CMR, we can develop tools to improve customer knowledge through data extraction and customer behavior analysis.<\/span>\n\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
USABILITY TESTS ARE USED TO UNDERSTAND WHERE WE HAVE WEAKNESSES, AND THEN TO LOOK FOR SOLUTIONS FOR IMPROVEMENTS.<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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